A new video from La Senza rings in the holiday season with 7 women wearing bras cup size from A to G who, while dressed in lacey lingerie and thigh-highs, sing the musical notes of Deck the Halls as they writhe on white mattresses. There’s even an interactive version (the site takes ages to load) where you can click each girl to have her sing her note for you.
The spot introduces models A, B, C, and D standing up, gazing sultrily at the camera. Meanwhile models E, F, and G — the specialty, plus-sizes of bra measurements — are shot only on their backs. G raises her arms above her head. If their boobs are significantly different from their friend the B cup’s, these camera angles sure don’t show it.
For added fun with the Cup Size Choir, users can go to the company’s Choir site to create tunes of their own. Play the Girls, the copy urges.
It’s terrific that La Senza carries such a complete spectrum of bra sizes. Even more amazing is that the company’s specialty sizes come in styles beyond a matronly shade of beige. But the La Senza holiday ad would be so much hotter if the company stops making its specialty models front like they have B-cup bodies, and stops shrouding their A-cup model in excessive amounts of fabric. More kinds of boobs is pretty much always better.
Clearly it’s an ad that appeals to men because, well, what man doesn’t enjoy watching a bevy of beauties wearing sexy lingerie writhe in bed? Or is it targeted to women illustrating that no matter what size breasts a woman has, there’s a beautiful bra for her at La Senza?
A woman writes, “I find the advert hard to take seriously as a woman, the cup size in relation to boob size is completely defined by the band size. A 36C would mean BIG boobs, whilst a 28C would mean significantly smaller, if not ‘small’ boobs. I am a 28DD/E, this does NOT mean I have a massive chest. So yeah, i think it appeals to the simplistic nature of bra-buying, i.e ‘She has big boobs – must be a 34DD.’ If anything, this is not gonna help guys. But i think it appeals to guys, as any woman is gonna see straight through this.”
I think this is just getting the men confused. Are they supposed to get excited about a woman who wears a 28G bra or one who wears a 38D? Is it slim and stacked? Or just stacked? Go ahead. Take a moment to ponder that dilemma.
But even a lot of women seem to be getting it wrong and wearing the wrong size bras. I came across the following article that says 7 out of 10 women are wearing the wrong size bras! The article then goes on to advise women how to measure their bra sizes. So ladies, this is for you!
Believe it or not, 7 out of 10 women wear the wrong bra size. Even The Oprah Show have dedicated their entire show to the subject since the problem is so rampant among women. The most common mistake is wearing a band size that is too big or a cup size that is too small. Though the average bra size is 36C , most females who wear this size should actually be wearing either a 34D, 34DD or 32 E. The true average bra size is around 34DD.
You know about the things you read about getting breast cysts if you wear bras with wrong sizes or cups, so it’s better to check.
So here are some TipTopTips on how to measure your bra size:
1. Measure your band size first. Measure around your brat directly under your bust. Round all fractional measurements to the nearest whole number.
If the measurement is eve, add 4″.
If the measurement is odd, add 5″.
2. Measure your cup size. Standing straight with your arms at your side, measure at the fullest part of your bust (while wearing a non padded bra) making sure the measuring tape is parallel with the ground and not binding.
Round all fractional measurements to the nearest whole number.
3. Calculate your bra size. Subtract your band measurement from your cup measurement. Generally, for each inch in difference, the cup goes up by one size.
Step 1: 34″ under measurement + 4″ = 38″ band
Step 2: 40″ over measurement
Step 3: 40″ – 38″ = 2″ or Cup “B”
Your size would be 38B
4. Try them on. Even if you have measured yourself, you actually need to try the bras on before your buy them to make sure you got the right size. Do yourself a favor: find the oldest sales person or anyone who knows how to properly fit a bra. Don’t be afraid to ask questions.
One last thing, your bra size changes as your weight changes throughout the different stages of your life. Losing or gaining weight usually means you will need a new bra size. And remember, measure yourself every 6 months.
Hey ladies, have a great time measuring your bra sizes!